Building a buzz for your brand is a powerful way to generate awareness and promote your business, and to increase the interest of potential customers. There are a number of tactics you can use to build your brand buzz, and using merchandise such as badges is a low cost way of doing this.
3 Ways to Building a Brand Buzz using Badges
1. Freebie Badges
As badges are extremely low cost, giving them away is a great way for your business to get your brand out in the hands of potential customers whilst keeping costs low. Also, offering free merchandise is a great way to start building customer relationships, showing that you’re there to help them. This also helps increase brand visibility when customers wear their free badges on their bags or jackets.
2. Team up with a Blogger or Influencer
With the rise of bloggers for every industry and market, they are a great way to get your brand heard amongst competitors. Bloggers are people that run blogs, and you can often team up with them and offer them your badges for free, where they can write content about you for their readers to see. This helps get your brand out there to a large audience.
3. Business Gifting
If you are a business to business company, gifting them your badges is a great way to get your brand promoted to a wider audience, as well as strengthening your business relationships. This is because people feel happy when they receive something for free, as well as feeling appreciated. Of course, you can send these to other businesses within your industry, not just those that you already work with.
It’s easy to build a brand buzz with personalised badges, and with their smaller size, low cost and creative design, it’s a great way to get a competitor edge and get potential customers excited about your company and the products/services that you offer. Get in touch today to see how our badges can help your business.