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Monthly Archives: May 2017

Show’s Over for Skinny Ties! Ramp is all set for the return of the Wide Neckties

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After being a trend for a decade, skinny ties are now sadly going out of fashion and the old school wide ties are now totally in style! The famous J. Crew announced in its recent catalogue that it was widening its ties by a quarter-inch. But we wouldn’t call it old-fashioned as the mainstream neckties are 3 to 3¼ inches.

Story behind Skinny Neckties

In 2000, designer Hedi Slimane started the skinny trend at the Yves Saint Laurent men’s collection which included its ultra-slim suits and ties. When the influence of these suits eventually made it to the world, ties were narrowed to match increasingly smaller lapel pin badges. Neckties were narrowed down to as skinny as 1-inch wide at hip stores like Topman. The popularity of “Mad Men” helped keep skinny ties en vogue.

In 1995, The trend arose sales of $1.8 billion and by 2009, according to market-research firm NPD Group it grew up to $418 million! The trend was so popular that it helped a few startups like SkinnyFatties.

Style Notes

Ethan Song, CEO and co-founder of Frank & Oak, said “We’ve definitely seen the change in what the consumer’s buying. We’re seeing them go wider now, but not as wide as they once were in the ’90s.”

Song explained that it isn’t necessarily a trend reversal.

“I don’t think we’re going back to the wide Italian ties. The designers who influence the way men are buying and shopping, like Givenchy and Gucci, you see patterns and classical elements take shape, but they’re not traditional – they have more street elements.”

According to Tom Ford – creative director at Gucci and Yves Saint Laurent, accentuating the natural V of man’s body makes men look more masculine, less boyish, and in general, more powerful.

So our tip of the blog is that you don’t have to recycle your old ties but it’s definitely the perfect excuse to go shopping for the new ties!

Source: CBS News, Bloomberg.com

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Personalised Presentation Boxes

Are you looking for custom made promotional ties, tie clips, pocket squares or Badges? We can help.

We, i4c Publicity Ltd are one of the leading manufacturers and suppliers of bespoke ties for Schools, Universities, corporates, regiments, associations and clubs.

We can manufacture 100% silk ties and polyester ties.

You can also customise our clip on ties and bow ties.

Also available in our wide range of promotional merchandise is custom tie clips, pocket squares, badges, cufflinks, ladies scarves and an amazing selection of stylish Presentation Boxes with tie sets, which transform your product into the perfect gift.

Take a look at our promotional product range here

 Want to know more?

Call us now on 024 7666 7440 or email us for a no-obligation FREE quote.

 

Manufacturing Journey of Promotional Wristbands

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How are the Promotional Wristbands made?

Silicone wristbands are an extremely popular promotional item and a great marketing tool for charities and fundraising. It’s mainly due to its simplicity, cost effectiveness, options to personalise and they are stylish!

This blog is a curtain raiser to share the humble manufacturing story of our favourite silicone wristbands.

Manufacturing Process of Charity Wristbands:

A silicone wristband has high levels of elasticity. This aids in ‘one size fits most’ sizing. Most wristbands are manufactured with a circumference between 7 and 8.5 inches, and their width is customisable.

Silicone rubber is extruded into tubes or strips of varying thickness. It is then compression moulded to set into the familiar round cross-section of a bracelet.

Options to Personalise:

  • Debossing – An imprint mould is used to recess debossed text into the silicone. This gives the silicone an engraved effect.
  • Filling – This is the most popular options for customisation. The text is engraved and filled with a contrasting colour ink.
  • Embossing – A great low-cost choice of customisation. The promotional content is screen printed on to the band, giving a sharp detail even for most complex logo designs.
  • Printing – The promotional content is raised, allowing letters to be left plain or screen printed with a contrasting colour.
  • Segmentation – These wristbands are made up of three colours, creating a segmented appearance. Bands can be customised with debossing, embossing or printing. Perfect for themes with several colours.
  • Glowing Effect – Made up of translucent silicone, these wristbands can be customised by debossing, embossing or printing. Amazing for events organised at evenings and afterwards.
  • Swirl Effect – These wristbands are made up of two colours that are blended together in order to create a swirl effect within the silicone. Can be customised with embossing, debossing or printing.
  • Un-printing – These wristbands are manufactured using a blank mould, and although there is no message or logo – customising options include a range of Pantone colour choices at no extra cost!

Remember to check out our Custom Silicone wristbands page for various options and pricing.

We, i4c Publicity Ltd are a leading manufacturer of custom merchandise such as personalised charity wristbands, ties, tie clips, badges, keychains, medals, cufflinks, fridge magnets, trolley tokens etc. Call us now on 024 7666 7440 or email us for a no-obligation FREE quote.

Source: Silicone Wristbands Direct

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